The design of analytics starts by understanding the company’s business objectives, which guide the development of the online service. Together with our experts, you’ll identify the key data and metrics that best support tracking progress toward these goals. Once the plan is in place, we build a functional, automated, and future-proof data collection system.
We then help you establish practices that make data monitoring a natural part of everyday work and ensure insights turn into concrete development actions. The collected data is typically visualised in a way that clearly highlights the information most relevant to the business and integrates seamlessly into your broader Business Intelligence framework.
Analytics tools

The industry’s most widely used tool for measuring website behaviour. Google Analytics provides a comprehensive view of user journeys, conversions and campaign performance. It helps you understand where your traffic comes from, how it behaves, and how to make data-driven decisions for continuous optimisation.
An open-source analytics platform that gives you full control over your data. Matomo can be hosted on your own servers, or you can choose exactly where the data is stored. It’s ideal for organisations that want to own their analytics data and manage it without external dependencies.

A flexible reporting tool that brings data from multiple sources into clear, shareable and visual dashboards. Looker Studio is well-suited for marketing and web analytics reporting, as well as building real-time views that support everyday decision-making.

An enterprise-grade reporting and analytics platform that unifies data from web services, ERP, CRM and other systems into a single, cohesive environment. With Power BI, we build strategic reporting and deep-dive analytics to support data-driven business decisions.




